Marketing & Sales Teams
Scientific Conferences are a key channel for new knowledge dissemination and marketing towards HCPs (“Not all doctors read journals”).
Airfinity allows you to use data to plan your go to market for maximum impact:
- Identify highest impact conferences for sponsor, exhibitor, speaker, attendee decisions.
- Assess impact of individual KOLs and identify new ones.
- Track & benchmark visibility against your competition.
- Analyse trends in HCP session interests.
Medical & Research Teams
Scientific Conferences are the go-to place for finding and learning new studies, discoveries & collaborations.
Airfinity allows you to monitor research developments before they appear in journals and identify KOLs:
- Monitor KOL activity & discover new KOLs.
- Monitor session content by therapy area and drugs class.
- Assess scientific quality of event using a proprietary ranking.
- Get notifications from across multiple associations (call for papers, programs etc).
- Follow scientific content.